Isodiol International, Inc. (CSE: ISOL) (OTC:ISOLF), one of the top CBD pharmaceutical companies in the world, and public company Level Brands, Inc. (NYSE American: LEVB) have announced this morning that the companies are launching a three new CBD based products.
Level Brands, Inc., and former Sports Illustrated swim suit model Kathy Ireland, have specialized in brand management for consumer products involved in the art, beauty, fashion, and health and wellness industries. They will be responsible for branding the new products in a bold and appealing way to consumers.
The new product launches will involve a CBD pain-relieving cream, marketed under LEVB subsidiary Ireland Men One; CBD oral sprays marketed under BeTrū | kathy ireland® Health & Wellness, and CBD edibles, which will be marketed under Chef Andre Carthen Edibles. The products will be available in the of Summer 2018 online and in retail stores nationwide.
This news is release a few months after Kathy Ireland, a former Sports Illustrated swim suit model, announced her intentions to partner with Isodiol to release a new product line of her own branded CBD products.
Kathy Ireland, Level Brands’ Chairman Emeritus and Chief Brand Strategist gave this statement: “When we announced the extension of our license agreement with Isodiol this past January, we said that our vision is that Isodiol will become the leading CBD company in the world. The products we’re launching, take us in that direction in a powerful way. We continue to believe, based on our exhaustive research and decades of brand building, that the CBD industry will see enormous growth over the next decade on a global scale. Hemp has many natural and important uses that are beneficial in countless ways. It is important for people to remember that hemp, without THC, is similar to a grape without fermentation. It has no undesired psychological side effects. The Level Brands and Isodiol collaboration is bringing, and will continue to bring to market, the best quality hemp-derived CBD products, without any psychotropic elements.”